American Girl x Janie & Jack Holiday Collection Display 2022
American Girl
Project Overview
This festive collaboration between American Girl and Janie & Jack celebrated the magic of the holiday season through timeless tartans, rich textures, and classic color palettes. I designed the in-store display to feel like a framed work of art—an elevated, vintage-inspired vignette showcasing the charm and sophistication of the collection.
Services Provided:
- Transformed standard shelving into “gallery-style” installations with hand-crafted gold frames for a refined, artful presentation.
- Incorporated layers of tartan plaid, navy, green, and red textiles to evoke a traditional yet polished holiday aesthetic.
- Styled doll groupings to mirror the elegance of Janie & Jack’s fashion line, creating a cohesive story between doll and girl collections.
- Captured a sense of wonder and festive sophistication that invited guests to step into a miniature holiday world.
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